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My Biggest Mistake of 2025

I did a lot of things right last year.
I launched new services.
Led powerful workshops.
Helped businesses get unstuck.
Coached women through divorce, career pivots, leadership transitions—real transformation.
But as I turned the page into 2026, one truth hit me hard:
I still wasn’t charging what I was worth.
And that?
Was my biggest mistake of 2025.
I Believed in My Work… But Not in My Worth
I believed in my clients.
In their growth.
In their goals.
In the outcomes I helped them create.
But when it came to pricing?
I played small. Again and again.
I lowered sponsorship fees by 70%—not because it made sense, but because I felt guilty asking for more.
I undercharged for consulting—because I was still calculating “hours” instead of value.
I hesitated to send invoices that reflected the actual impact I was delivering.
Let me be clear: I still gave everything I had to every single person I worked with.
But I didn’t give that same level of belief to myself.
Why Did I Do It?
Because at some level, I was still untangling old stories:
- That charging more makes me selfish.
- That people will only say yes if I make it affordable.
- That expertise has to be earned through time spent—not wisdom shared.
But the truth is this:
The value isn’t in the hour.
It’s in the decade that taught me what to do in that hour.
Every consulting call.
Every strategy I build.
Every clarity breakthrough I give a client…
…comes from years of experience, failure, reinvention, and learning the hard way.
You Can’t Manifest Abundance While Shrinking Yourself
I talk a lot about manifesting abundance—and in so many ways, I did in 2025.
I believed good things could happen for me.
I stepped into bold moves.
I made things happen.
But financial sustainability didn’t follow—not because the work wasn’t valuable…
…but because I wasn’t valuing myself enough to charge for it.
I thought I was doing people a favor by undercharging.
But really, I was reinforcing the idea that transformation should come cheap.
And transformation—real, lasting, life-altering change?
It’s not cheap.
It costs time, energy, courage, commitment—and yes, money.
If This Sounds Like You…
If you’re:
- Still charging by the hour when your clients are buying results
- Discounting because you feel bad asking for more
- Over-delivering and under-earning
- Nervous to say your rate out loud…
…I want you to know this: I see you.
And I also want you to know—you can change it.
My Commitment for 2026
I’m done playing small.
I’m done doing math gymnastics to justify my value.
I’m done writing emails that sound like:
“I know this may be a stretch for you, but…”
No more shrinking to be accessible.
No more people-pleasing disguised as “being generous.”
No more discounting what took me years to learn.
2026 is the year I step fully into my value.
And I hope it’s the year you do too.
Final Thought
The lesson? Simple.
The shift? Powerful.
You can care deeply and still get paid well.
You can be generous and still protect your energy.
You can serve others and still honor yourself.
Your worth isn’t up for debate.
And your work is worth investing in.
If you’ve been stuck in this same pattern—undervaluing your work, underpricing your services, or feeling like you have to prove yourself every step of the way—I’d love to help.
Let’s talk. Schedule a free Clarity Call today and let’s get you back into alignment with your purpose, your pricing, and your power.










